ELOA SKIN
The 7-day serum switch
Return on ad spend
5.2xHook rate
3-second viewsHold rate
Video completionCPA reduction
Against account avg.Winning insight The direct-to-camera opening outperformed product-first creative.
I'm Maya — a London-based UGC creator turning audience insight into paid social that feels human and performs hard.

Maya Hart
Performance UGC Creator
Selected performance
Sample creative and illustrative paid-social outcomes, shown to demonstrate the portfolio format.
ELOA SKIN
Return on ad spend
5.2xHook rate
3-second viewsHold rate
Video completionCPA reduction
Against account avg.Winning insight The direct-to-camera opening outperformed product-first creative.
SONA AUDIO
Return on ad spend
4.6xHook rate
3-second viewsHold rate
Video completionCPA reduction
Against account avg.Winning insight Real-world noise tests beat studio product shots.
FORM STUDIO
Return on ad spend
3.9xHook rate
3-second viewsHold rate
Video completionCPA reduction
Against account avg.Winning insight Fast outfit transitions lifted completion past the midpoint.
GOODFUEL
Return on ad spend
4.1xHook rate
3-second viewsHold rate
Video completionCPA reduction
Against account avg.Winning insight An honest first-bite reaction drove the strongest hook.
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